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Insights from the Baby Journey
Insights & reports
Baby Journey - The largest pregnancy & kids app in the Nordics
Expecting a baby or becoming a parent is one of life's greatest journeys. Baby Journey is here to help you make it...
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B2B Insights & Reports
Vad en tvättkorg kan förklara om småbarnsföräldrars nya behov
Becoming a parent changes more than you think, even habits that seem as obvious as laundry. When we follow laundry routines...
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B2B
Baby Journey's next move - supporting parents in Europe up to 5 years old
Parents' companions for the last visit to the health center - that's Baby Journey's next big move in its vision to support and...
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B2B
Bugaboo Selects Baby Journey as its PR and Influencer Marketing Agency in the Nordics
Last fall, global premium stroller and children's accessories brand, Bugaboo, pitched for a new Nordic agency....
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B2B Insights & Reports
Hur tänker gravida kring familjens framtida ekonomi?
As your family grows, it is more important than ever to start reviewing your family's finances, especially in these times when...
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B2B Insights & Reports
Parents on the road - the driving forces behind car purchases by parents-to-be and new parents
As the family grows, the need to be able to move the whole family around smoothly - by car....
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B2B Interviews & trends
Intervju: Baby Journey möter Unna
Swedish start-up Unna was founded with the vision of breaking the stigma surrounding feeding. With the first Swedish-made and organic products in the...
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B2B Insights & Reports
Vad fyndar gravida och nyblivna föräldrar under Black Friday?
Given the extra expenses associated with having a child, it is no wonder that many prospective parents...
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B2B Insights & Reports
Hållbarhet, medvetna val och klimatångest hos gravida och nyblivna föräldrar
What is the attitude towards second-hand shopping before and after having a baby? Does climate anxiety increase with...
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B2B Insights & Reports
Hur blir gravida och nyblivna mammor inspirerade idag?
Baby Journey asked 250 pregnant women and new mothers how they consume light-hearted and entertaining inspiration related to pregnancy and...
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B2B Interviews & trends
Intervju: Baby Journey möter Najell
The essence of Najell is to enable new parents to continue living life according to their own rules. This has become...
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B2B Knowledge & Tips
Träffsäker annonsering mot målgruppen gravida och småbarnsföräldrar
No matter what product or service you offer, the right advertising helps you reach potential customers. To...
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B2B Knowledge & Tips
Annonsera på Facebook mot den köpstarka målgruppen gravid- och småbarnsföräldrar
Do you want to see an increase in conversions while building your brand? Pregnant women and parents of young children are a high-spending target group that...
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B2B Knowledge & Tips
Digital marknadsföring mot en köpstark målgrupp
There are lots of angles to take when it comes to digital marketing, so it's important to choose the right platform,...
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